OK, I finally get it.
After playing around with Twitter for a couple months and doubting it's value to our society, today I had an epiphany (my favorite word, by the way). I had that "A-Ha" moment were I saw the practical use of this social networking application in business as I followed the "tweets" of George Seybold of Seybold Scientific.
I had the pleasure of meeting George a couple months ago and included him in my social network ala Facebook, LinkedIn, etc. George is attending Idavation, an annual business and technology conference that takes place in Boise once a year. Because of prior commitments I was not able to attend, but George's brief posts to his Twitter account updated me on the keynote speech by Gary Hoover. Interesting content - and I'm sorry I missed it.
A few weeks ago I discussed how SMB's can use social networking applications to enhance their business. I talked about LinkedIn and Facebook. Now add Twitter to that list. I purposely left out Twitter because I still didn't understand how it could be used in a practical manner. For example, microblog a seminar so those who can't attend still are in on the discussion as it is happening.
George was able to make me see the light. Looks like I might have to write an addendum to that post. I know I'm late to the party, but I finally get it.
About the Author
- Justin Beller
- Boise, Idaho, United States
- Justin Beller is a training and development, workplace performance improvement professional serving businesses of all sizes in a variety of industries. Over the last 10 years, Justin has built an impressive body of work. He has been involved in the design and development of training and workplace performance improvement solutions to enhance the productivity and profitability of companies he has served. In addition, he has conducted user-centered design and usability testing on technology products for Boise-area companies such as Norco, Albertsons and Hewlett-Packard. Justin has been described by his peers as a leader, bringing a high degree of skill in his area of expertise. He is knowledgeable of processes and procedures surrounding the development of quality, performance-based training, providing oversight to projects with an acute sense of awareness to deadlines and timelines. Justin pays close attention to details and exercises his authority as a leader in a conscientious manner. In 2005, Justin founded PinPoint Performance Solutions, a training and development company dedicated to workplace performance improvement for maximum results.
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